MARKETING SERVICES FOR THE NOW AND NEXT
DIGITAL DISPLAY ADVERTISING
Digital Display Advertising is a form of online advertising that uses different graphical formats to reach out to customers.
LINKEDIN LEAD GENERATION
Traditional selling methods are no longer enough to sustain success; digital tools and techniques are now an essential component of any efficient selling strategy, and are revolutionising sales and prospecting.
SOCIAL MEDIA MANAGEMENT
A successful social media strategy requires implementation of regular and meaningful content, utilising social networking sites as a marketing tool, gaining traffic, brand exposure and interaction with customers through social media. Social media is an iterative process. We build it from the ground up.
Content creation is all about creating content that will drive engagement and drive visitors to your website for the purpose of learning more about your products and services.
Creating a set of creatives which includes graphic design artwork using a mixture of imagery and messaging, underpins any social advertising and social media campaign. As the old adage states “A picture is worth a thousand words” This couldn't be more true online.
GOOGLE ANALYTICS CONSULTANCY
Web analytics is an ongoing dynamic process consisting of; Goals, Set up, Monitor & Analyse and Iteration. Google analytics can be used in conjunction with all of the digital channels andplanning and strategy. It is the collection, measurement and analysis of website data into one single platform. Web analytics drives understanding.
SEARCH ENGINE OPTIMISATION
Search Engine Optimisation (SEO) is the process of refining your website so that it will be indexed and ranked by search engines as well as leveraging links from other sites.
Google Adwords is like an auction similar to how ebay works. You place a bid on the keywords you want to show for and place a bid. PPC democratises digital marketing as you only pay when someone clicks so it is a level playing field. It’s not about big budgets it’s about being relevant to your users and being effective in managing your campaigns.
PAID SOCIAL AND PAID SEARCH
Whilst Paid Search, such as PPC, aims to drive traffic to your site and exposure through search engines, Paid Social is, essentially, paying for people to see your content, encouraging increased and continual engagement with your brand.
Knowing who to target and where is a key part of our PR service. We utilise our established networks of tech influencers to control 'what people say' about the brands we work with.